News24 - South Africa's largest digital news brand - has launched a Zulu language news site that will sit alongside the English and Afrikaans platforms. Found at http://isizulu.news24.com/, the site covers all major areas including news, sport and business with future developments planned for multimedia and user-generated content.The motivation behind an isiZulu News24 site was the huge success of Nuus24, which was launched in 2009. The public's demand for online news in their home language was obvious and it was decided to look at a product for isiZulu speakers.24.com's GM, Geoff Cohen says, "Our ambition is to reach as many people in Africa as possible with technology, content and community that informs, entertains and connects. To do that effectively and at scale we have to be able to publish in multiple languages. isiZulu.News24.com is the first step towards this, with more languages from across the African continent to follow."
The site has the same functionality and social layers currently found on News24 and Nuus24 as well as a mobile platform, which can be found at http://m.news24.com/isiZulu/. "Given the mobile penetration in South Africa, we see mobile as one of the key drivers for this product," says Jannie Momberg, News24 Editor. "Going forward mobile will probably become the dominant platform for isiZulu.news24.com," he adds.
The content on isiZulu.News24.com is partially translated from News24 and partially aggregated from the news wires and contextualized internet sources.
Initially the public can expect the site to be updated during working hours, Monday to Friday.
Source: Biz-community.com
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